The 'low-carbon trend' that erupted from Copenhagen provided opportunities for kitchen and toilet companies. Everyone knows the importance of this concept, but the minds may differ. However, unlike previous product marketing, which focuses only on conceptual hype, most kitchen and bathroom products reflect new materials, new technologies, and new products behind the labels of 'Responding to the spirit of the Copenhagen conference' and 'Low carbon environmental protection work'. Features and so on.
Industry standards are not completely clear, but related products have entered the real life. Needless to say, this is the common flaw and weakness of the industry. After suffering the financial crisis and suffering from the breakdown of the procurement chain, Chinese kitchen and toilet companies are Gradually mature and rational, both internal technology and external design are emphasized. At the same time, through the reference and learning of high-end brands, China's kitchen and toilet companies have achieved new breakthroughs in their creative capabilities.
It is understood that on Christmas Eve last year, the entire home operator, including kitchen and bath products, was decorating the company and emulating Maldivian governmentâ€™s politicians in a low-carbon home conference in the rich underwater world, and set up a low-carbon technology company. Solidly establish the corporate image of â€œenvironmental protection citizensâ€. Wanhe, Wanjiale, Vantage, Haier, Qianfeng, and many other kitchen and toilet manufacturing companies are low-carbon pioneers. The energy consumption and emissions of products are also controlled to varying degrees, and the â€œenvironmentally friendlyâ€ hats of the kitchen and toilet industry are gradually being thrown away. .
In the visits and reports on weekdays, I clearly felt that keywords such as â€œlow carbonâ€, â€œenvironmental protectionâ€, â€œgreenâ€, and â€œhealthyâ€ appeared more frequently, and this kind of enthusiasm for the â€œlow-carbonâ€ trend was eagerly expressed. The product promotion is more explicit. Kitchens and bathrooms are the close spaces for people's lives. The kitchen and bathroom products they deploy are the main drivers of the trend.
Before the Copenhagen Climate Conference, kitchen and toilet companies talked most about how to create sales myths in the financial crisis. However, after the meeting, the front desk was turned, and the new gimmick of kitchen and bathroom industry marketing, â€œlow-carbonâ€, quickly became a favorite in the industry. The only topic of the road. This is particularly evident in high-end kitchen and bathroom products.