Designer's "outside"? See how 3D fast modeling technology helps the home industry!

â–²3D fast scan demonstration


A small scanner sweeps away and the computer generates the model directly , and it is editable! Do designer friends still remember the days of day and night modeling? Since entering the design industry, Buddha youth hair is about to fall off.


So are you shocked by the rapid modeling in the video? Below Xiaobian take everyone to understand this kind of 3D rapid modeling technology and see if it can bring new breakthroughs to the current home industry.


After years of development in the home industry, in the increasingly perfect marketing channels, in the face of fierce market competition, we can not help but ask: "the development of the home industry will still have what breakthrough? "

Under the impact of the Internet+ era, the traditional Chinese home model is undergoing transformation and upgrading. Many home-based companies are undergoing multiple re-branding, multiple channels, and intelligent products . According to statistics, China's home industry has a scale of 4 trillion yuan. Such a large cake is obviously crucial for enterprises to seize more market share under many predators.


Home industry design and marketing show pain points  

There are many changes in the business ideas of home stores, and they have begun to change from selling products to selling lifestyles , and pay more attention to the importance of home product design . When customers come to shop, they are always unsure about whether they are inconsistent with their home collocations. They will not be too different from their imaginations, and they will hesitate, resulting in low single-rates and small stores. Some products cannot be displayed. The collocation plan designed for the client often fails to meet the full needs of the client , and the time for delivery is even longer, which increases the profit cycle conversion and is not conducive to the operation.

Some furniture shopkeepers also stated that they must cater to consumers' needs and launch solutions that meet consumers' needs, so that consumers can participate in design projects. They can choose, personally experience and select collocations to seize this demand point. This can be long. The new driving force for the promotion of furniture sales is the new appeal and focus of the direction of the shopkeepers.

So what are some of the annoying deficiencies in the front-end design and marketing presentation of the home industry?


1


Low design tool material, slow delivery  


2


  Small store area, product display limitations



For furniture buyers, sometimes reading a lot of stores, or do not know what to buy, design consultants are also more than their favorite style, even if given the design program does not see the actual placement effect , The product display in the store completely depends on imagination. Even if we go through design, measurement and completion of purchases, we find that what we put on is completely different from what we imagined, because it needs to be organically matched with other existing items in the home. together.


3


Home improvement design does not match the actual room environment


Today's home market is also a game between sellers and buyers. In fact, home designers are also a part of this market game. For designers, modeling is a headache for many times . Production is not worth the demand, and the production of models is labor-intensive and costly. , and the model has not become a system, not standardized enough.

When it comes to the establishment of models, we first base ourselves on large areas and see where the overall development of the 3D modeling industry is still not perfect.

The status of the 3D model industry  

1 Large model demand, low output


2 Model production costs are high


3 Model production fails to be standardized and engineered

The overall three-dimensional modeling industry is such that there are many problems in the modeling of the home industry.


Home 3D modeling problems and solutions


The home industry has been closely connected with Internet technology . The intuitive effects of AR and 3D cloud design tools introduced by IKEA have also been widely promoted and applied in the home industry.

The traditional 3D cloud design tools are too professional for the average person to operate, so they are only used by 3D designers. For home stores, traditional 3D cloud design software is effective, but there are several mountains that cannot be crossed:

1

Without 3D models, existing manual modeling techniques vary greatly from product effects to product sizes;

2


The operation of the tool is too complex and professional. It is difficult for the store to sell, and it is difficult to learn.

3


Even if the store sales are learned, they will not be able to provide customers with colors and reasonable plans because they are not professional designers. Sometimes it is counterproductive to force them to do it.

4


Even if invited designer stores, it is too high a cost, and the second, household customers need is a real-time field experience effect, while the traditional designer 3D design tools a cloud of proficiency have 4-5 hours to a set of programs , customers can not wait designers slowly out of the program, and customers leave would mean the next one most likely to sign off the contract.

Three-dimensional modeling has become the crux of the front-end design and marketing display in the home industry, so there are no good solutions on the market. Of course, yes! In fact, Xiao Bian has been "spoiled" at the beginning of the article. Then, let's look at the advantages of this technology.


3D model data acquisition


High-quality 3D model design home renderings, efficient and convenient completion of communication, design delivery.


High-fidelity model acquisition


How are the above fine furniture models obtained? Mainly through a magical handheld scanning to complete.

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