Children's paint was exposed to "environmentally friendly" pure play concept

Recently, Ms. Li, who is renovating a new house in Jiangnan district, is ready to buy paint. After a lap, she discovered that many distributors on the market now have the concept of “children's paint”. These children's paints are much more expensive than ordinary paints. Taking into account the requirements of health and environmental protection, Ms. Lee intends to bite her teeth and buy "children's paint" for her son's bedroom. Other rooms still use ordinary paint. So, does the children's paint really have so much to say in propaganda? How to choose paint for children's room when decorating?

Children's paint patterns more expensive

The afternoon before yesterday afternoon, when the reporter visited some paint shops in the urban area, he discovered that several paint distributors had sold special children's paints. Some indicate that the “VOC” content is about zero on the outer packaging, and some claim to be effective in removing formaldehyde, while others indicate on the promotional color page that the product has superior “de-benzene” capability. All kinds of functions are based on the word "environmental protection". The price of these children's paints is not low. Taking a certain brand as an example, a child's paint of 7 kg is priced at 790 yuan. This price is more than 200 yuan more than the price of the brand's common paint. The price of another brand of 5 litre children's paint finishes is also 760 yuan. A paint shop owner told reporters that since the beginning of this year, consumers who came to the store to consult the purchase of children's paint have increased significantly, mainly for young people after “80s”.

Where is your child's paint? The paint agent's answer is almost the same: Children's paint is safer, more environmentally friendly and more colorful. As for the corresponding test report or data, it is often not available. The reporter's investigation found that some brands of common paint and children's paint packaging are exactly the same, with the sticker on the lid labeled "children paint".

Children's paint is a new selling point for businesses?

Can children's paint really be as safe and non-toxic as businesses have claimed? With these questions, the reporter interviewed relevant people in the industry.

Industry insiders told reporters that in fact there is no child paint in the industry. The reason why this kind of statement appears is that the manufacturer mainly needs the marketing operation and caters to consumers' special emphasis on children's safety and health during the decoration process. What's more, the current implementation of paint companies is still the national standard for “Restriction of Harmful Substances in Interior Decoration Materials Interior Coatings” in 2008, and there is no relevant industry standard for children's paint.

The personage inside the industry also introduced that “The Limits of Harmful Substances in Interior Decoration Materials for Interior Wall Coatings” was formally implemented as a national mandatory standard on October 1, 2008, and the hazardous materials such as heavy metals, VOCs, and hyperthyroidism were specified for the characteristics of raw materials. The content must be lower than a certain standard, otherwise the product is not allowed to be sold on shelves. Therefore, as long as it is a regular factory production, in line with national standards of paint, environmental performance has certain requirements. The requirements for green products are even higher. Some businesses use consumers' vague understandings of both “national standards” and “green standards” and issue various so-called “green product recommendation certificates”, resulting in many “pseudo-green” products appearing in the market and confounding consumers. A fog of water.

According to the person in charge of a home improvement company in the urban area, in fact, children's paint is not classified in terms of function, use, or composition. The difference between children's paints and ordinary interior wall water-based paints is not obvious. From the perspective of the environmental protection index alone, it can be said that there is no difference. Looking at the current production technology level, children's paints cannot be completely non-toxic. Some merchants' allegedly non-toxic or "VOC-free" propaganda is mainly to create selling points.

How to choose children's paint?

Industry insiders remind consumers that when purchasing children's paints, they must first look at the brand of the product, the popularity of the manufacturers, and the scale of production. Second, look at whether the product is environmentally friendly, you need to check the test report of the selected brand of children's paint, in which the lower the VOC content, the better; Third, also resistant to scrub, you can draw a few on the sample board in the purchase to see if it is easy to scrub Fourth, we must look for the “China Environmental Label” when purchasing, and do not blindly believe in the so-called “environmental friendly”. Finally, try to make the smell of the paint radiate a little faster during use. It is recommended that after the renovation is completed, it is best to stay for a month or two and pay more attention to ventilation. This is safer.

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