As people's quality requirements for home life improve, many people like to purchase integrated ceilings to decorate their own kitchen or bathroom. However, there are many mixed brands in the ceiling market, and people will accidentally fall into the trap of setting up a business when purchasing products. In this issue of the Trap Record, Xiao Bian unveiled the lies of the integrated ceiling market for everyone.
| I. Case review |
On March 15th, Ms. Tu was recommended by the designer to go to a ceiling flagship store in a building material market to pay 2,000 yuan in cash, and booked a "white oak color buckle ceiling" ceiling. “The clerk told me that this is an eco-wood suspended ceiling, priced at 326 yuan/square meter.†Subsequently, the staff came to measure the size. On March 18, Ms Tu paid for the balance of 2,000 yuan to the store. “The next day, the shop called me and told me that the one I had booked was out of stock. I also recommended another eco-wood suspended ceiling named 204 Great Wall Board. I promised.†In late March, the other party sent People sent the materials to the door. Ms. Tu also did not check the goods and went on a business trip.
At the end of March, all ceilings were installed. Ms Tu, who returned from a business trip, was prepared to return the excess materials from her family and found problems. "This is basically a plastic board. The material of the ecological board that I saw at the beginning was very different. I went to ask the store how it happened. The other person said that the material is not a problem. It was an updated model. The old money was no longer available. Produced, but I think it was the other person who lost the package."
Subsequently, Ms. Tu came to the flagship store, at one glance she recognized the 204 Great Wall board she had booked, the price was 296 yuan/square meter. "The owner of the shop insisted that the eco-wood that was installed on Ms. Tu's house was not misplaced.
| Second, integrated ceiling to avoid the eight traps |
Trap 1: False Promotions
A lot of no-name integrated ceilings are used for holiday promotion. In order to attract eyeballs, a lot of very low-priced goods are often listed on leaflets or posters. And once you go to buy it, you use an excuse of a limited number and already sold out to shirk, and then introduce you to other goods.
When faced with such a situation, it is suggested that everyone should not stay longer. For such a business that does not have any reputation, it is still good to go far.
Trap 2: "Free giving" blindfold
Use consumer psychology to present all installation materials for free to attract purchases. However, most of the accessories donated are often of poor quality and cannot be seen after installation. It will cause deformation, loss, etc. after a period of time.
Ceiling integrated ceiling
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